Friday, 4 April 2014

Adidas Packs 6 Cameras Into World Cup ‘Brazuca’ Soccer Ball


Adidas have created a special version of their World Cup ‘Brazuca’ Soccer Ball, packed with 6 action cameras. Obviously it’s been created as an advertising stunt but we’re looking forward to seeing the results. The teaser video above shows the ball (the most spherical to date) being created and setting of on it’s global adventure.


In the weeks leading up to the Brazilian World Cup the ball is traveling to Spain, Germany, England, Russia, Japan, the USA, Mexico and more, recording interviews, tweeting out selfies  and (soon) providing 360-degree interactive images.


All of the ball’s adventures will be uploaded to the Adidas Football YouTube channel and you can follow the ball specifically on the Brazuca Journey website or Twitter.



Adidas Packs 6 Cameras Into World Cup ‘Brazuca’ Soccer Ball

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